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Sage Advanced Marketing Series: Understanding Children as Consumers

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Looking at consumption from the child's perspective this book differs from the competition by uncovering what being a consumer means to the children themselves - from their perspective - giving them a voice in the debate

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Sage Advanced Marketing Series: Understanding Children as Consumers, David Marshall

Langue
Année de publication
2010
Reliure
(souple),
État du livre
Bon
Prix
6,09 €

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Titre
Sage Advanced Marketing Series: Understanding Children as Consumers
Langue
Anglais
Publié
2010
Format
souple
Pages
262
ISBN10
1847879276
ISBN13
9781847879271
Séries
Description
Looking at consumption from the child's perspective this book differs from the competition by uncovering what being a consumer means to the children themselves - from their perspective - giving them a voice in the debate