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This reader is based on the structure of the very successful IESEG International Management School programme on international management. It includes a global focus representing East and West, North and South, backed by the latest research on different aspects of international business carried out in different parts of the world.
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The Global Business Handbook, David J. Newlands, Mark J. Hooper
- Langue
- Année de publication
- 2009
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- (rigide)
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- Titre
- The Global Business Handbook
- Langue
- Anglais
- Auteurs
- David J. Newlands, Mark J. Hooper
- Éditeur
- Gower Publishing, Ltd.
- Publié
- 2009
- Format
- rigide
- Pages
- 577
- ISBN10
- 0566087472
- ISBN13
- 9780566087479
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion
- Description
- This reader is based on the structure of the very successful IESEG International Management School programme on international management. It includes a global focus representing East and West, North and South, backed by the latest research on different aspects of international business carried out in different parts of the world.