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Dove, Lipton, Knorr, Ben & Jerry's, and SlimFast are a few of the brands that are part of the $66 billion global empire known as Unilever. When the story opens, one of its divisions is in deep trouble- declining volume, eroding margins, critical quality problems- and is close to being sold off. schovat popis
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To the Desert and Back, Philip H. Mirvis, Karen Ayas, George Roth
- Langue
- Année de publication
- 2003
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- (souple)
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- Titre
- To the Desert and Back
- Langue
- Anglais
- Auteurs
- Philip H. Mirvis, Karen Ayas, George Roth
- Éditeur
- John Wiley & Sons Inc
- Publié
- 2003
- Format
- souple
- Pages
- 280
- ISBN10
- 0470626925
- ISBN13
- 9780470626924
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion
- Évaluation
- 2,65 sur 5
- Description
- Dove, Lipton, Knorr, Ben & Jerry's, and SlimFast are a few of the brands that are part of the $66 billion global empire known as Unilever. When the story opens, one of its divisions is in deep trouble- declining volume, eroding margins, critical quality problems- and is close to being sold off. schovat popis