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- 128pages
- 5 heures de lecture
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All the techniques for successful selling are here, from planning a sales campaign and prospecting for business through to making the sales pitch and developing customer relationships. The Salesperson's Pocketbook is a clear concise guide to improving sales results. The book follows an 8-stage model (The Direct Sales Cycle) with each stage being covered in a separate chapter. The author has extensive experience of direct sales - UK and overseas, public and private sector - and of sales training. He combines both to good effect in this lively and highly visual Pocketbook.
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The salesperson's pocketbook, Clive Bonny
- Langue
- Année de publication
- 2002
- product-detail.submit-box.info.binding
- (souple)
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- Titre
- The salesperson's pocketbook
- Langue
- Anglais
- Auteurs
- Clive Bonny
- Éditeur
- Management Pocketbooks
- Publié
- 2002
- Format
- souple
- Pages
- 128
- ISBN10
- 187047192x
- ISBN13
- 9781870471923
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion, Marketing & Ventes, Marketing et relations publiques
- Évaluation
- 4 sur 5
- Description
- All the techniques for successful selling are here, from planning a sales campaign and prospecting for business through to making the sales pitch and developing customer relationships. The Salesperson's Pocketbook is a clear concise guide to improving sales results. The book follows an 8-stage model (The Direct Sales Cycle) with each stage being covered in a separate chapter. The author has extensive experience of direct sales - UK and overseas, public and private sector - and of sales training. He combines both to good effect in this lively and highly visual Pocketbook.