Épuisé, mais très demandé!
Paramètres
- 368pages
- 13 heures de lecture
En savoir plus sur le livre
"In Never Lose a Customer Again, Coleman offers a philosophy and methodology for dramatically increasing customer retention and as a result, the bottom line. He identifies eight distinct emotional phases customers go through in the 100 days following a purchase. From an impulse buy at Starbucks to the thoughtful purchase of a first house, all customers have the potential to experience the eight phases of the customer journey. If you can understand and anticipate the customers' emotions, you can apply a myriad of tools and techniques -- in-person, email, phone, mail, video, and presents -- to cement a long and valuable relationship."-- Amazon.com
Achat du livre
Never Lose a Customer Again, Joey Coleman
- Langue
- Année de publication
- 2018
- product-detail.submit-box.info.binding
- (rigide)
Nous vous informerons par e-mail dès que nous l’aurons retrouvé.
Modes de paiement
Il manque plus que ton avis ici.
- Titre
- Never Lose a Customer Again
- Langue
- Anglais
- Auteurs
- Joey Coleman
- Éditeur
- Portfolio/Penguin
- Publié
- 2018
- Format
- rigide
- Pages
- 368
- ISBN10
- 0735220034
- ISBN13
- 9780735220034
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion, Motivation & Bien-être, Gestion & Ressources humaines, Leadership, Entrepreneuriat
- Évaluation
- 4,15 sur 5
- Description
- "In Never Lose a Customer Again, Coleman offers a philosophy and methodology for dramatically increasing customer retention and as a result, the bottom line. He identifies eight distinct emotional phases customers go through in the 100 days following a purchase. From an impulse buy at Starbucks to the thoughtful purchase of a first house, all customers have the potential to experience the eight phases of the customer journey. If you can understand and anticipate the customers' emotions, you can apply a myriad of tools and techniques -- in-person, email, phone, mail, video, and presents -- to cement a long and valuable relationship."-- Amazon.com