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- 256pages
- 9heures
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Focusing on negotiation and auction theory, this book provides essential strategies for effective dealmaking across various contexts, from purchasing vehicles to negotiating corporate acquisitions. Guhan Subramanian presents a hybrid theory with three practical strategies tailored for complex situations, supported by diverse case studies such as real estate transactions and media rights negotiations. The work combines rigorous research with accessible insights, making it a valuable resource for professionals seeking empirically grounded, jargon-free advice to successfully close deals.
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Dealmaking: New Dealmaking Strategies for a Competitive Marketplace, Guhan Subramanian
- Langue
- Année de publication
- 2011
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