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Improperganda. The Art of the Publicity Stunt

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  • 100pages
  • 4 heures de lecture

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A loving investigation of the greatest publicity stunts, scams, hype and PR heists of all time, Improperganda features the classic twentieth-century images from a half-world where fact merges with fiction to become a story. This is Mark Borkowski's history of these modern myths told as only an insider knows how, providing a insight into what captures the public's imagination whilst deliciously drawing in the reader. Unmissable.

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Improperganda. The Art of the Publicity Stunt, Mark Borkowski

Langue
Année de publication
2000
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(souple)
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Titre
Improperganda. The Art of the Publicity Stunt
Langue
Anglais
Publié
2000
Format
souple
Pages
100
ISBN10
1903399009
ISBN13
9781903399002
Séries
Évaluation
3,35 sur 5
Description
A loving investigation of the greatest publicity stunts, scams, hype and PR heists of all time, Improperganda features the classic twentieth-century images from a half-world where fact merges with fiction to become a story. This is Mark Borkowski's history of these modern myths told as only an insider knows how, providing a insight into what captures the public's imagination whilst deliciously drawing in the reader. Unmissable.