Hospitality DNA

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What sets award-winning hospitality operators apart? Discover the unique approaches that elevate them to the top 1% in the bar and restaurant industry. Hospitality DNA is a term often used but not fully understood; it describes individuals who seem to have an innate talent for the business. However, we believe this talent can be learned. Through interviews with elite operators worldwide, we aimed to uncover the keys to their success and present them in a transformative way for our audience. Our research led to the identification of the Hospitality HELIX, an acronym representing five key traits found in these award-winners: Humble Nature, Explorer’s Pursuit, Lifetime Experience, Indomitable Spirit, and eXtraordinary Culture. Each chapter not only shares the HELIX but also includes original concepts and curated business lessons that readers can apply in their own lives. The stories and insights from our interviewees provide invaluable content for the industry, and we are grateful for their contributions. If you're eager to learn from their experiences and insights, click “add to cart” now!