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Marilyn Laurie was a self-described "little Jewish girl from the Bronx" who became one of the world's top public relations counselors and the first woman in the top policy-making councils of a Fortune 10 company. Her career mirrored the social and political upheaval of the 20th century's last three decades. After helping launch Earth Day in 1970, she was hired by AT & T to encourage employee recycling. This book tells the behind-the-scenes story of how she who worked her way from that humble assignment into the corridors of power. Her life story is a lesson in public relations leadership at the highest levels. It's a story of chance and cunning, of heady highs and humbling lows, and the gift of grace and resilience
Achat du livre
Marilyn, Martin Dick
- Langue
- Année de publication
- 2020
- product-detail.submit-box.info.binding
- (rigide)
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- Titre
- Marilyn
- Sous-titre
- A Woman In Charge
- Langue
- Anglais
- Auteurs
- Martin Dick
- Éditeur
- PRM
- Publié
- 2020
- Format
- rigide
- Pages
- 342
- ISBN10
- 0999024566
- ISBN13
- 9780999024560
- Séries
- Mots clés
- Nonfiction, Sciences sociales, Femmes, Leadership
- Évaluation
- 4,75 sur 5
- Description
- Marilyn Laurie was a self-described "little Jewish girl from the Bronx" who became one of the world's top public relations counselors and the first woman in the top policy-making councils of a Fortune 10 company. Her career mirrored the social and political upheaval of the 20th century's last three decades. After helping launch Earth Day in 1970, she was hired by AT & T to encourage employee recycling. This book tells the behind-the-scenes story of how she who worked her way from that humble assignment into the corridors of power. Her life story is a lesson in public relations leadership at the highest levels. It's a story of chance and cunning, of heady highs and humbling lows, and the gift of grace and resilience