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Business managers will gain a basic understanding of the complex world of finance with this engaging book. It presents a balanced survey of the three main areas of finance: institutions and markets, investments, and financial management. The examples have been completely updated throughout to provide the most relevant information. Discussions of small business practice help them gain a better understanding of small business applications. More focus is placed on ethics to reflect the headlines in today's news. Additional end-of-chapter questions and career-profile features also enable business managers to connect the material to the real world.
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Introduction to Finance, Ronald W. Melicher, Edgar A. Norton
- Langue
- Année de publication
- 2010
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- (rigide)
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- Titre
- Introduction to Finance
- Sous-titre
- Markets, Investments, and Financial Management - 14th Edition
- Langue
- Anglais
- Auteurs
- Ronald W. Melicher, Edgar A. Norton
- Éditeur
- John Wiley & Sons Inc
- Publié
- 2010
- Format
- rigide
- Pages
- 590
- ISBN10
- 0470561076
- ISBN13
- 9780470561072
- Séries
- Mots clés
- Nonfiction, Sciences sociales, Manuels, Commerce, Affaires & Gestion, Thématique juridique, Droit, Économie, États-Unis, Finance
- Évaluation
- 3,7 sur 5
- Description
- Business managers will gain a basic understanding of the complex world of finance with this engaging book. It presents a balanced survey of the three main areas of finance: institutions and markets, investments, and financial management. The examples have been completely updated throughout to provide the most relevant information. Discussions of small business practice help them gain a better understanding of small business applications. More focus is placed on ethics to reflect the headlines in today's news. Additional end-of-chapter questions and career-profile features also enable business managers to connect the material to the real world.