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The Calligrapher's Business Handbook is a guide to best business practices and pricing strategies for calligraphers and lettering artists. Whether you're starting out in creative freelancing, transitioning from a different profession, or running a lettering business that just needs a boost, you will welcome the invaluable ideas in this handbook. Award-winning graphic designer, renowned calligrapher, and bestselling author of Modern Calligraphy, Molly Suber Thorpe shares her hard-earned insights to answer your most pressing business questions. Molly has packed these pages with advice you won't find anywhere else, covering a range of topics for freelance calligraphers and hand lettering artists: How professional calligraphers charge for their services Whether to charge flat rates or hourly rates When - and how - to offer discounts or freebies How to charge for commercial work, such as logo designs How to get the most bang for your advertising budget What goes into a fair project contract How to navigate copyright licensing and know your rights!
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The Calligrapher's Business Handbook, Molly Suber Thorpe
- Langue
- Année de publication
- 2017
- Reliure
- (souple)
Modes de paiement
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- Titre
- The Calligrapher's Business Handbook
- Sous-titre
- Pricing and Policies for Lettering Artists
- Langue
- Anglais
- Auteurs
- Molly Suber Thorpe
- Publié
- 2017
- Format
- souple
- Pages
- 72
- ISBN10
- 1545300496
- ISBN13
- 9781545300497
- Séries
- Mots clés
- Commerce, Art, Calligraphie
- Description
- The Calligrapher's Business Handbook is a guide to best business practices and pricing strategies for calligraphers and lettering artists. Whether you're starting out in creative freelancing, transitioning from a different profession, or running a lettering business that just needs a boost, you will welcome the invaluable ideas in this handbook. Award-winning graphic designer, renowned calligrapher, and bestselling author of Modern Calligraphy, Molly Suber Thorpe shares her hard-earned insights to answer your most pressing business questions. Molly has packed these pages with advice you won't find anywhere else, covering a range of topics for freelance calligraphers and hand lettering artists: How professional calligraphers charge for their services Whether to charge flat rates or hourly rates When - and how - to offer discounts or freebies How to charge for commercial work, such as logo designs How to get the most bang for your advertising budget What goes into a fair project contract How to navigate copyright licensing and know your rights!