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Software Product Management Essentials

A Practical Guide for Small and Mid-Sized Companies - 2007 Fourth Anniversary Printing

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  • 200pages
  • 7 heures de lecture

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In an economy where efficiency is crucial, this essential guide is a must-read for software product managers. It offers practical insights for new product managers navigating the myriad tasks and responsibilities of their role. Packed with tips and best practices, it helps even seasoned professionals enhance their effectiveness. The book addresses the unique challenges faced by Product Managers in small to mid-sized software companies, providing a framework for success in resource-constrained environments. Whether you're an established Product Manager or exploring a career in this field, it outlines a typical day, highlighting both the rewards and challenges of the position. Engineers, marketing teams, quality assurance personnel, technical writers, and others involved in product delivery will find immediate value in optimizing daily interactions within smaller organizations. The guide emphasizes that software code is just one aspect of the overall product, underscoring the importance of product advocacy. Key topics include the product delivery process, beta testing, product launches, and pricing strategies. It also features a dedicated chapter on international business expansion considerations for Product Managers. Numerous templates, such as a non-disclosure agreement, product delivery checklist, and beta test summary, are included to streamline the Product Manager's workflow.

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Software Product Management Essentials, Alyssa S. Dver

Langue
Année de publication
2003
product-detail.submit-box.info.binding
(souple),
État du livre
Très bon
Prix
7,99 €

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