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Australian Studies in Tourism: Tourism and the Media

Tourist Decision Making, Information, and Communication - 1/e

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When Thomas Cook made the first foray into tourism advertising in the 19th century, he did more than immortalise his name in the term Cook's Tours. He also linked two of the great industries of the future - tourism and the media - in a partnership that was to prove of inestimable significance to both.

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Australian Studies in Tourism: Tourism and the Media, Christian Nielsen

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Année de publication
2001
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État du livre
Bon
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43,99 €

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