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Six decades ago, Toyota was an embarrassment. Today, they are the auto- industry leader. The Toyota An Executive Guide tells how they did it, and in such a way that allows readers to apply the lessons. Discover how Toyota is more than just a series of good business moves, but a culture first put into place by its founders and built on through the years. Not a corporate history, Sato uses Toyota's past to contextualize his discussion as he focuses on the company's unique business strategies.- Find out why an innovative vehicle like the hybrid Prius came from Toyota and not the more technologically - advanced Honda.- Learn how General Motors supplied invaluable business know-how to then-provincial Toyota in the early eighties.- Discover why Toyota thinks giving back to Japan and the world is a smart idea.- Learn how a national healthcare system is a good thing for business.This is the Toyota book for entrepreneurs and executives in all industries, not just manufacturing.
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The Toyota Leaders, Masaaki Sato, Justin Bonsey
- Langue
- Année de publication
- 2008
- Reliure
- (rigide)
Modes de paiement
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- Titre
- The Toyota Leaders
- Sous-titre
- An Executive Guide
- Langue
- Anglais
- Auteurs
- Masaaki Sato, Justin Bonsey
- Éditeur
- Vertical Inc.
- Publié
- 2008
- Format
- rigide
- Pages
- 336
- ISBN10
- 1934287237
- ISBN13
- 9781934287231
- Séries
- Mots clés
- Nonfiction, Art / Culture, Sciences sociales, Commerce, Affaires & Gestion, Technologie & Ingénierie, Science et Mathématiques, Motivation & Bien-être, Thèmes psychologiques, Thématique philosophique, Manuels et guides, Art, Informatique & Internet, Politique, Économie, États-Unis, Technologie, Thématique écologique, Sociologie, Éducation, système scolaire, Design, Écologie, Gestion & Ressources humaines, Japon, Parentalité, Asie, Leadership, Finance, Entrepreneuriat, Marketing et relations publiques, Culture, 21e siècle, Monnaie, Emploi, Futur, Internet, Investissements & Bourse, Durabilité, Carrière, Productivité, Investissement, Richesse, Stratégie, Innovation, Publicité et promotion, Déménagement, Pensée Critique, Hacking
- Description
- Six decades ago, Toyota was an embarrassment. Today, they are the auto- industry leader. The Toyota An Executive Guide tells how they did it, and in such a way that allows readers to apply the lessons. Discover how Toyota is more than just a series of good business moves, but a culture first put into place by its founders and built on through the years. Not a corporate history, Sato uses Toyota's past to contextualize his discussion as he focuses on the company's unique business strategies.- Find out why an innovative vehicle like the hybrid Prius came from Toyota and not the more technologically - advanced Honda.- Learn how General Motors supplied invaluable business know-how to then-provincial Toyota in the early eighties.- Discover why Toyota thinks giving back to Japan and the world is a smart idea.- Learn how a national healthcare system is a good thing for business.This is the Toyota book for entrepreneurs and executives in all industries, not just manufacturing.