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- 379pages
- 14 heures de lecture
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* Written by an expert with more than 30 years of experience in every role in the IT industry, this book confronts development process problems head-on, and it tackles the critical steps that must be taken to ensure success* Dives into topics such as identifying opportunities, planning for success, building an appropriate business model, assembling a team, developing software, managing teams, and successfully marketing and selling the product* The book fills a void in the current market, and is an ideal read for all IT professionals
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Software That Sells, Edward Hasted
- Langue
- Année de publication
- 2005
- Reliure
- (souple)
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- Titre
- Software That Sells
- Sous-titre
- A Practical Guide to Developing and Marketing Your Software Project
- Langue
- Anglais
- Auteurs
- Edward Hasted
- Éditeur
- WILEY
- Publié
- 2005
- Format
- souple
- Pages
- 379
- ISBN10
- 0764597833
- ISBN13
- 9780764597831
- Séries
- Mots clés
- Commerce, États-Unis, Marketing et relations publiques, Développement de logiciels, Micro-ordinateurs
- Description
- * Written by an expert with more than 30 years of experience in every role in the IT industry, this book confronts development process problems head-on, and it tackles the critical steps that must be taken to ensure success* Dives into topics such as identifying opportunities, planning for success, building an appropriate business model, assembling a team, developing software, managing teams, and successfully marketing and selling the product* The book fills a void in the current market, and is an ideal read for all IT professionals