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- 195pages
- 7 heures de lecture
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Business executive Scott McKain addresses the biggest obstacle to revenue for businesses in the twenty-first century-the disconnect between what customers seek and what organizations deliver. Drawing from his experience as Vice Chairman of a $100 million organization, McKain reveals how to provide a superior client experience and maintain customer loyalty.
Achat du livre
What Customers Really Want, Scott McKain
- Langue
- Année de publication
- 2006
- Reliure
- (souple),
- État du livre
- Abîmé
- Prix
- 9,99 €
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- Titre
- What Customers Really Want
- Sous-titre
- How to Bridge the Gap Between What Your Organization Offers and What Your Clients Crave
- Langue
- Anglais
- Auteurs
- Scott McKain
- Éditeur
- Thomas Nelson Inc
- Publié
- 2006
- Format
- souple
- Pages
- 195
- ISBN10
- 0785288368
- ISBN13
- 9780785288367
- Séries
- Catégories
- Mots clés
- Commerce, Marketing et relations publiques, Aspects Psychologiques, Comportement des consommateurs
- Description
- Business executive Scott McKain addresses the biggest obstacle to revenue for businesses in the twenty-first century-the disconnect between what customers seek and what organizations deliver. Drawing from his experience as Vice Chairman of a $100 million organization, McKain reveals how to provide a superior client experience and maintain customer loyalty.