In The Unicorn's Shadow, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works.
Exploring the transformative impact of generative AI tools like ChatGPT, this book highlights their potential to reshape business models and customer interactions. It emphasizes the urgency for businesses to adapt, showcasing how competitors are leveraging these technologies for innovation and automation. Readers will gain insights into selecting effective generative AI projects and strategies to navigate risks while harnessing the benefits. This guide aims to equip businesses for success in the evolving landscape of artificial intelligence.
A year of HBR's essential thinking on tech--all in one place. From creative AI to Web3 for business and from climate innovations to the space economy, new tech innovations are reshaping organizations from the factory floor to the C-suite. What should you and your company be doing now to take advantage of the opportunities these technologies are creating--and to avoid falling victim to disruption? The Year in Tech, 2024: The Insights You Need from Harvard Business Review will help you understand what the latest and most important applications of new tech mean for your organization and how you can use them to compete and win in today's turbulent business environment. Business is changing. Will you adapt or be left behind? Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues--blockchain, cybersecurity, AI, and more--each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow. You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas--and prepare you and your company for the future.
**A New York Times Bestseller** 'Co-Intelligence is the very best book I know about the ins, outs, and ethics of generative AI. Drop everything and read it cover to cover NOW' Angela Duckworth Consumer AI has arrived. And with it, inescapable upheaval as we grapple with what it means for our jobs, lives and the future of humanity. Cutting through the noise of AI evangelists and AI doom-mongers, Wharton professor Ethan Mollick has become one of the most prominent and provocative explainers of AI, focusing on the practical aspects of how these new tools for thought can transform our world. In Co-Intelligence, he urges us to engage with AI as co-worker, co-teacher and coach. Wide ranging, hugely thought-provoking and optimistic, Co-Intelligence reveals the promise and power of this new era.