John A. Quelch Ordre des livres (chronologique)

This proactive guide highlights the crucial link between work life and mental well-being, addressing common challenges and offering practical solutions. The authors view managers as the primary mental health officers for their teams, providing a science-based framework to assess their impact and strategies for enhancement. Key areas for fostering mental wellness include reducing stress and stigma, creating a safe environment for discussing mental health, identifying at-risk employees, and embracing diversity and neurodiversity. The book encourages managers to reflect on essential questions, making it a friendly and trusted resource for readers in various organizational contexts, including corporate, nonprofit, and start-ups. Topics covered include self-assessment of mental health, supporting team members, effective team management, navigating environmental stressors, and creating a broader impact. This guide is particularly relevant for managers, HR professionals, chief medical officers, and leaders in various fields. It emphasizes the importance of addressing mental health challenges to improve productivity and well-being, making it an essential read for anyone in a leadership or coaching role. The insights provided can transform workplaces and contribute to a healthier society.

What's the most important factor in business today? Global competition? Digital development? Or is the age-old concept of 'place' actually the key to success even in todays advanced economy? Marketing experts John Quelch and Katherine Jocz believe that huge opportunities are on offer to marketers and business leaders if they stay focussed on the power of locality. In All Business Is Local, they propose a radically different way of looking at marketing. As society becomes increasingly globalized and obsessed with the virtual world, businesses can easily forget that 'place' is more relevant than ever, and that it remains a major factor in the way we organize our lives.Radically redefining 'place' as a business imperative in the global economy, Quelch and Jocz explore five categories (psychological, physical, virtual, geographical and global) and teach us that just as customers' relationships to places profoundly affect their relationships to businesses, today's companies - large and small - have to be local as well as global in order to succeed.

The twin forces of ideological change and the technology revolution make globalization the single most important issue facing executives today. But many companies who have developed a presence in the global market now face the challenges inherent in creating a multinational presence with the demands of the "unglobal consumer" who does not have a "one size fits all" need. Here, HBS Professors John Quelch and Deshpande bring together 13 Harvard Business School professors to discuss these and other problems and benefits encountered by executives in global markets. Topics to be discussed include: operating costs of global advertising and marketing services, global product standards; managing global supply chains; global account management; global brands; global knowledge sharing and performance drivers; managing global customers; and social marketing for global economic development.

Book by Shapiro, Benson P., etc., Dolan, R.J., Quelch, J.A.