John Zeratsky Livres

“Sprint offers a transformative formula for testing ideas that works whether you’re at a startup or a large organization. Within five days, you’ll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes.” —Eric Ries, author of The Lean Startup From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies. Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there’s a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more. A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It’s for anyone with a big opportunity, problem, or idea who needs to get answers today.

What if you could step off the hamster wheel and start taking control of your time and attention? As creators of Google Ventures' renowned 'design sprint', Jake and John have helped hundreds of teams solve important problems by changing how they work. Building on the success of these sprints and their experience designing ubiquitous tech products like Gmail and YouTube, they spent years experimenting with their own personal habits and routines, looking for ways to help individuals optimize their energy, focus, and time. Now they've packaged the most effective tactics into a four-step daily framework that anyone can use to systematically design their days. Making time isn't about radically overhauling your lifestyle; it's about making small shifts in your environment to liberate yourself from constant busyness and distraction. Make Time is a must-read for anyone who has ever thought 'if only there were more hours in the day...'

'The new playbook for building the future. A concise, actionable masterclass on design and strategy.' Reid Hoffman, co-founder of LinkedIn Ever had a good idea but didn't know how to begin? The New York Times bestselling authors of Sprint reveal the smart way to start ambitious projects. Every big project - whether it's technology, sneakers or a neighbourhood café - requires a big investment to get going. Unfortunately, most of them flop. Too many teams waste time, money and opportunity because they follow the wrong strategy and lose sight of what really matters: Do people want what you're making? As designers and investors, Jake Knapp and John Zeratsky have helped hundreds of teams bring new products and services into the world. Click is their proven system for starting projects the right way, to make better decisions and move swiftly towards a solution that clicks with customers. Building on their bestselling book Sprint, this step-by-step playbook is filled with stories from Nike, Microsoft, Google, Slack and the frontiers of AI research, and reveals essential lessons for: defining the basics of a project differentiating it from the competition choosing the best approach and proving your strategy Compressing six months of strategy development into just two days, Click will help any team start successful new projects, quickly.

Een uniek vijfdaags traject voor het oplossen van de moeilijkste problemen die bedrijven kunnen hebben. Ondernemers en managers worden elke dag geconfronteerd met vraagstukken: waar kun je je inspanningen het best op richten en hoe moet je beginnen? Hoe gaat dit idee eruitzien in de praktijk? Hoeveel vergaderingen zijn er nodig voordat je zeker weet dat je de juiste oplossing hebt? Nu is er een trefzekere manier om antwoord te krijgen op deze belangrijke vragen: de sprint. SPRINT is een baanbrekende methode om in vijf dagen met een revolutionaire oplossing of briljant idee te komen. De eerste dag wordt de centrale vraag helder geformuleerd, op dag twee bedenkt elk individu een oplossing, op de derde dag wordt de beste oplossing gekozen, op dag vier wordt daar een prototype van gemaakt en op de laatste dag wordt dat getest. SPRINT is een praktische gids voor het beantwoorden van essentiële ondernemersvraagstukken en is voor teams van elke soort of maat, van kleine startups tot grote multinationals, van leraren tot non-profitorganisaties en voor iedereen met problemen, ideeën of kansen die vandaag een oplossing nodig heeft.