Jodie Archer a découvert sa passion pour l'écriture pendant son enfance, passant des heures à lire dans les magasins de vêtements gérés par sa mère. Malgré les avertissements des autres quant à la précarité d'une carrière d'écrivaine, Archer a finalement suivi cette voie. Son parcours a inclus une brève expérience d'actrice ainsi que des expériences dans l'édition et la recherche sur les livres, qui ont toutes informé sa perspective littéraire. Ce parcours diversifié enrichit son travail actuel, qui explore l'essence de l'écriture à succès et incite les lecteurs à découvrir des mystères littéraires.
"Girl on the Train. Fifty Shades. The Goldfinch.Why do some books capture the whole world's attention? What secret DNA do they share? In The Bestseller Code, Archer and Jockers boldly claim that blockbuster hits are highly predictable, and they have created the algorithm to prove it. Using cutting-edge text mining techniques, they have developed a model that analyses theme, plot, style and character to explain why some books resonate more than others with readers. Provocative, entertaining, and ground-breaking, The Bestseller Codeexplores the hidden patterns at work in the biggest hits and, more importantly, the real reasons we love to read."
Ask most people about massive success in the world of fiction, and you'll typically hear that it's a game of hazy crystals balls. The sales figures of E. L. James or Dan Brown seem to be freakish—random occurrences in an unknowable market. So often we hear that nothing but hype explains their success, but what if there were an algorithm that could reveal a secret DNA of bestsellers, regardless of their genre? What if it knew, just from analyzing the words alone, not just why genre writers like John Grisham and Danielle Steel belong on the lists, but also that authors such as Junot Diaz, Jodi Picoult, and Donna Tartt had tell-tale signs of success all over their pages? Thanks to Jodie Archer and Matthew Jockers, the algorithm exists, the code has been cracked, and the results bring fresh new insights into how fiction works and why we read. <i>The Bestseller Code</i> offers a new theory for why <i>Fifty Shades of Grey</i> sold so well. It sheds light on the current craze for dark heroines. It reveals which themes tend to sell best. And all with fascinating supporting data taken from a five year study of 20,000 novels. Then there is the hunt for “the one”—the paradigmatic example of bestselling writing according to a computer’s analysis of thousands of points of data. The result is surprising, a bit ironic, and delightfully unorthodox.
