Paramètres
- 240pages
- 9 heures de lecture
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Product differences are rapidly and easily copied, or are perceived to be minimal, and differentiating a company's products and services from the competition has become key to corporate survival. This title is designed as a guide for businesses on developing powerful differentiation strategies.
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Differentiate or Die, Jack Trout
- Langue
- Année de publication
- 2001
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