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Executive Engagement Strategies

How to Have Conversations and Develop Relationships That Build B2B Business

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  • 264pages
  • 10 heures de lecture

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Focusing on strategies to engage high-level decision-makers in large corporations, this book provides insights on capturing their attention and building trust. It emphasizes the importance of fostering long-term relationships that create sustainable mutual value, equipping readers with the tools to effectively communicate and connect with influential business leaders.

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Executive Engagement Strategies, Edward Blackwell, Bev Burgess

Langue
Année de publication
2020
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Titre
Executive Engagement Strategies
Sous-titre
How to Have Conversations and Develop Relationships That Build B2B Business
Langue
Anglais
Éditeur
Kogan Page
Publié
2020
Format
souple
Pages
264
ISBN13
9781789661927
Séries
Description
Focusing on strategies to engage high-level decision-makers in large corporations, this book provides insights on capturing their attention and building trust. It emphasizes the importance of fostering long-term relationships that create sustainable mutual value, equipping readers with the tools to effectively communicate and connect with influential business leaders.