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The sixth edition of this best-selling dictionary ensures students produce more accurate English both in writing and speaking. Now with expanded Grammar information, students get extra help with grammar patterns and using the correct tenses. The integrated Collocations Dictionary shows learners which words to use together, whilst the integrated Thesaurus helps them to expand their vocabulary. Register Notes focus on the differences between spoken and written English. The brand new LDOCE Online offers the entire content of the dictionary plus additional innovative functionality to facilitate customizable teaching and learning, and a wealth of customizable practice so that users focus on the words that they want to learn

"Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." — Advertising legend David Ogilvy Scientific Advertising begins with a simple declarative statement: "The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood." And in 21 concise chapters, Claude C. Hopkins covers the essence of good advertising. Beyond the points to be made about telling a story using headlines and art, being specific and providing vital information, and using samples and testing campaigns, this book clearly demonstrates why Hopkins was an expert on the best marketing policies. Almost a century after its initial publication, this little volume remains useful to those entering any area of the business world. More than an account of Hopkins's thoughts about good salesmanship, it is a window into a bygone era and the early decades of the American business of advertising.

L'ironie et le paradoxe façonnent ce singulier roman d'éducation, devenu un classique de la littérature enfantine, alors qu'il est bien plus que cela. Un enfant de quatorze ans, Jim Hawkins, y fait l'apprentissage e la maîtrise, avec pour mentor le plus faussement débonnaire des boucaniers. Sa folie s'avère bonne conseillère, et ses nombreux écarts de conduite sauvent le clan des adultes, gardiens d'une loi décidément trop sage. Quant au trésor, escamoté au nez et à la barbe des pirates, il est aussitôt dépensé, comme s'il brûlait les doigts, comme si à l'appel de l'or avait succédé sa malédiction. Nourri d'émotions élémentaires, entre émerveillement et terreur, rêve et cauchemar, ce récit consacre le plus subtil des écrivains, en élevant l'aventure au rang d'art majeur.

Somewhere in the night, a raven caws, an author's pen scratches, and thunder claps. The author wants to write nonfiction: stories about frail women in white nightgowns, mysterious bumps in the night, and the undead rising to collect old debts. But he keeps getting interrupted by the everyday annoyances of talking ravens, duels to the death, and his sinister butler