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'Business-as-usual' has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges and what is at stake for music makers and for culture.
Achat du livre
Popular Music as Promotion - Music and Branding in the Digital Age, Leslie Meier
- Langue
- Année de publication
- 2016
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- (souple)
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- Titre
- Popular Music as Promotion - Music and Branding in the Digital Age
- Langue
- Anglais
- Auteurs
- Leslie Meier
- Éditeur
- John Wiley And Sons Ltd
- Publié
- 2016
- Format
- souple
- ISBN10
- 0745692222
- ISBN13
- 9780745692227
- Séries
- Mots clés
- Nonfiction, Art / Culture, Loisirs et maison, Thématique musicale, Musique
- Évaluation
- 4,5 sur 5
- Description
- 'Business-as-usual' has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges and what is at stake for music makers and for culture.