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The book delves into tactics and strategies for business-to-business contract negotiations, detailing general concepts, techniques, and tools. It explores framework conditions and common terms, while illustrating diverse negotiating styles with examples from China, the USA, and Germany. By integrating psychological, economic, and communication insights, it provides a comprehensive approach to both external and internal negotiations within companies.
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The Essentials of Contract Negotiation, Stefanie Jung, Peter Krebs
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- Année de publication
- 2020
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