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Focusing on the evolving landscape of international business, this volume addresses contemporary challenges and developments in the field. It compiles a diverse range of research concepts and findings, offering contrasting perspectives on how international business adapts to the unique opportunities and obstacles of the 21st century. Published in collaboration with the UK Chapter of the Academy of International Business, it serves as a comprehensive resource for understanding current trends and future directions in global commerce.
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International Business, Frank McDonald, Colin Wheeler
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- Année de publication
- 2002
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