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Discover both sides of international business and how to prepare for the future, this title doesn't just show you what it's like for foreign businesses entering a new market, it reveals what domestic companies must do to survive foreign competition.
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Global Strategic Management, International Edition, 3rd Edition, Mike Peng
- Langue
- Année de publication
- 2013
- Reliure
- (souple),
- État du livre
- Abîmé
- Prix
- 6,70 €
Modes de paiement
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- Titre
- Global Strategic Management, International Edition, 3rd Edition
- Langue
- Anglais
- Auteurs
- Mike Peng
- Éditeur
- Cengage Learning, Inc
- Publié
- 2013
- Format
- souple
- Pages
- 560
- ISBN10
- 1133953263
- ISBN13
- 9781133953265
- Séries
- Catégories
- Mots clés
- Description
- Discover both sides of international business and how to prepare for the future, this title doesn't just show you what it's like for foreign businesses entering a new market, it reveals what domestic companies must do to survive foreign competition.