Albert N. Greco Ordre des livres

Focusing on the challenges and opportunities in scholarly publishing within the humanities, this book analyzes the landscape in the U.S. since 2000. It utilizes statistical surveys to examine various publishing avenues, including university presses and self-publishing, while addressing shifts in higher education funding and the influence of disruptive technologies like AI. The author emphasizes the significance of global markets and offers insights into the evolving practices and theories that underscore the critical role of humanities publishing in academia.

Focusing on the evolution of scholarly journal publishing from 2000 to 2020, this book delves into the economic and marketing strategies of major STM publishers amid significant industry changes. It addresses the shift to hybrid publishing, the rise of open access, and challenges from platforms like Sci-Hub. The author analyzes the effectiveness of various strategies, including mergers and acquisitions, in responding to technological, ethical, and copyright issues. This comprehensive assessment highlights how publishers have navigated formidable threats to their business models.

Focusing on the evolution of the college textbook publishing industry, this book traces its history from medieval universities to contemporary challenges faced by publishers. It provides a thorough analysis of significant developments and issues post-2000, addressing concerns like the impact of digital textbooks, used and rental markets, and the threat of substitutes. Each chapter integrates reliable statistics and marketing theories, offering insights into the complexities and existential dilemmas currently confronting the higher education textbook sector.

The book explores the shift in American sentiment from isolationism to active participation in World War II, particularly after the Pearl Harbor attack. It examines how the US government collaborated with media and entertainment industries to inform and rally the public amidst widespread shock and disbelief. Covering the years 1939 to 1946, the analysis delves into the intricate dynamics that shaped wartime communication and propaganda, highlighting the evolving relationship between government and media in response to national crises.