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Management information systems : managing the digital firm

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For undergraduate and graduate-level courses in Management Information Systems. This book emphasizes the digital integration of the firm through enterprise applications (management of the supply chain, customer relationships, enterprise systems, and knowledge).

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Management information systems : managing the digital firm, Kenneth C. Laudon, Jane Price Laudon

Langue
Année de publication
2004
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Langue
Anglais
Éditeur
Pearson
Publié
2004
Format
souple
Pages
608
ISBN10
0131206818
ISBN13
9780131206816
Séries
Évaluation
3,65 sur 5
Description
For undergraduate and graduate-level courses in Management Information Systems. This book emphasizes the digital integration of the firm through enterprise applications (management of the supply chain, customer relationships, enterprise systems, and knowledge).