Paramètres
- 400pages
- 14 heures de lecture
En savoir plus sur le livre
This fascinating book reveals how habits are made, broken and, more than anything, manipulated. It's full of unbelievable stories, such as: The supermarket analyst who came up with a way of determining which women were pregnant before they even knew - so he could influence what they bought in his store. One day a furious father came in complaining that his 15-year-old daughter was being targeted with pregnancy products; the store apologised and considered scrapping the programme. A week later, the father returned to apologise - his daughter was, they'd discovered that morning, pregnant! Eugene, the brain-damaged patient who can't form new memories or even register what's going on
Achat du livre
The power of habit: Why we do what we do and how to change, Charles Duhigg
- Langue
- Année de publication
- 2012
- product-detail.submit-box.info.binding
- (souple)
Modes de paiement
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- Langue
- Anglais
- Auteurs
- Charles Duhigg
- Éditeur
- William Heinemann
- Publié
- 2012
- Format
- souple
- Pages
- 400
- ISBN10
- 0434020362
- ISBN13
- 9780434020362
- Séries
- Mots clés
- Nonfiction, Motivation & Bien-être, Thèmes psychologiques, Développement personnel, Cadeaux pour les dames, Productivité, Succès, Publications de vulgarisation, Livres de motivation, Comportement humain
- Première publication
- 2012
- Titre original
- The Power of Habit – Why We Do What We Do and How to Change
- Évaluation
- 4,15 sur 5
- Description
- This fascinating book reveals how habits are made, broken and, more than anything, manipulated. It's full of unbelievable stories, such as: The supermarket analyst who came up with a way of determining which women were pregnant before they even knew - so he could influence what they bought in his store. One day a furious father came in complaining that his 15-year-old daughter was being targeted with pregnancy products; the store apologised and considered scrapping the programme. A week later, the father returned to apologise - his daughter was, they'd discovered that morning, pregnant! Eugene, the brain-damaged patient who can't form new memories or even register what's going on