Épuisé
Paramètres
- 160pages
- 6 heures de lecture
En savoir plus sur le livre
This volume reflects the intense discussion that is taking place on the nature of public relations and its role in developing and supporting management strategy. It is aimed at seasoned PR practitioners and students who struggle with questions concerning overall management strategy.
Achat du livre
Public Relations Strategy, Sandra Oliver
- Langue
- Année de publication
- 2001
- product-detail.submit-box.info.binding
- (souple)
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Modes de paiement
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- Langue
- Anglais
- Auteurs
- Sandra Oliver
- Éditeur
- Kogan Page
- Publié
- 2001
- Format
- souple
- Pages
- 160
- ISBN10
- 0749435410
- ISBN13
- 9780749435417
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion, Marketing & Ventes, Marketing et relations publiques
- Évaluation
- 3,4 sur 5
- Description
- This volume reflects the intense discussion that is taking place on the nature of public relations and its role in developing and supporting management strategy. It is aimed at seasoned PR practitioners and students who struggle with questions concerning overall management strategy.