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For courses in Small Business Management. This practical, applied text focuses on business planning and the day-to-day issues of running a small business. This text stands out from others through its extensive integration of developing a business plan, and specifically through its integration of Business Plan Pro software (the most popular commercial software package used for business plan development).
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Effective Small Business Management, Thomas Zimmerer, Norman M. Scarborough
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- Année de publication
- 1993
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