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How to Write a Marketing Plan
Define Your Strategy, Plan Effectively and Reach Your Marketing Goals
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This comprehensive guide focuses on developing essential marketing skills, emphasizing the process of researching and writing effective marketing plans. It offers step-by-step instructions for conducting marketing audits and creating cost-effective budgets, making it an invaluable resource for anyone looking to enhance their marketing expertise.
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How to Write a Marketing Plan, John Westwood
- Langue
- Année de publication
- 2022
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- Sous-titre
- Define Your Strategy, Plan Effectively and Reach Your Marketing Goals
- Langue
- Anglais
- Auteurs
- John Westwood
- Éditeur
- Kogan Page
- Publié
- 2022
- Format
- rigide
- Pages
- 192
- ISBN13
- 9781398605701
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion, Marketing & Ventes
- Évaluation
- 3 sur 5
- Description
- This comprehensive guide focuses on developing essential marketing skills, emphasizing the process of researching and writing effective marketing plans. It offers step-by-step instructions for conducting marketing audits and creating cost-effective budgets, making it an invaluable resource for anyone looking to enhance their marketing expertise.