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Revolutionize Your Customer Experience

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In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.

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Revolutionize Your Customer Experience, Colin Shaw

Langue
Année de publication
2005
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Langue
Anglais
Auteurs
Colin Shaw
Publié
2005
Format
rigide
Pages
224
ISBN10
140393603x
ISBN13
9781403936035
Séries
Évaluation
3,75 sur 5
Description
In his previous groundbreaking book with John Ivens, Colin Shaw looked at the development of the conceptual framework for the customer experience together with examples of best practice and strategies for implementation. As predicted the customer experience has become the next competitive battleground. The current book will explore the subject in more depth with new research and best practice and show companies and organizations how to identify where they are and how to revolutionize their customer experience.