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- 272pages
- 10 heures de lecture
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Using over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables and parables from around the world, this book illustrates how story can be used to persuade, motivate and inspire in ways that facts, bullet points and directives can't.
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The Story Factor, Annette Simmons
- Langue
- Année de publication
- 2002
- product-detail.submit-box.info.binding
- (souple)
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- Titre
- The Story Factor
- Langue
- Anglais
- Auteurs
- Annette Simmons
- Éditeur
- Basic Books (AZ)
- Publié
- 2002
- Format
- souple
- Pages
- 272
- ISBN10
- 0738206717
- ISBN13
- 9780738206714
- Séries
- Mots clés
- Nonfiction, Commerce, Motivation & Bien-être, Thèmes psychologiques, Développement personnel, Leadership, Écriture, Communication
- Évaluation
- 3,85 sur 5
- Description
- Using over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables and parables from around the world, this book illustrates how story can be used to persuade, motivate and inspire in ways that facts, bullet points and directives can't.