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The Little Black Book of Innovation, With a New Preface

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Innovation transforms companies and markets. It's the key to solving vexing social problems. And it makes or breaks professional careers. This title offers a fresh approach to demystifying innovation, drawing on stories from the author's research and field work with companies like Procter & Gamble to demystify innovation.

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The Little Black Book of Innovation, With a New Preface, Anthony O. Scott

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Année de publication
2011
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