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The Franchise Era

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Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.

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The Franchise Era, Edinburgh University Press

Langue
Année de publication
2020
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Titre
The Franchise Era
Langue
Anglais
Publié
2020
Format
souple
Pages
336
ISBN10
1474477747
ISBN13
9781474477741
Séries
Description
Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.