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"Africa has been wrong about E-commerce for more than 10 years" analyzes the continent's e-commerce journey, highlighting misguided strategies and missed opportunities. It reflects on the past decade's challenges and growth, urging all stakeholders to recognize shortcomings and take proactive steps to shape Africa's e-commerce future.
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Africa has been wrong about e-commerce for over 10 years, Simon Mbelek, Pierre-Lionel Ebe
- Langue
- Année de publication
- 2023
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- (souple)
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- Titre
- Africa has been wrong about e-commerce for over 10 years
- Langue
- Anglais
- Auteurs
- Simon Mbelek, Pierre-Lionel Ebe
- Éditeur
- Our Knowledge Publishing
- Publié
- 2023
- Format
- souple
- Pages
- 188
- ISBN13
- 9786206237310
- Séries
- Mots clés
- Nonfiction, Sciences sociales, Manuels, Commerce, Affaires & Gestion, Thématique juridique, Droit
- Description
- "Africa has been wrong about E-commerce for more than 10 years" analyzes the continent's e-commerce journey, highlighting misguided strategies and missed opportunities. It reflects on the past decade's challenges and growth, urging all stakeholders to recognize shortcomings and take proactive steps to shape Africa's e-commerce future.