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Research Methods for Business Students

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Brings the theory, philosophy and techniques of research to life and enables students to understand the relevance of the research methods. This book helps you learn from worked examples and case studies based on real student research, illustrating what to do and what not to do in your project.

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Research Methods for Business Students, Mark Saunders, Philip Lewis, Adrian Thornhill

Langue
Année de publication
2009
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Langue
Anglais
Publié
2009
Format
rigide
Pages
614
ISBN10
0273716867
ISBN13
9780273716860
Séries
Évaluation
3,8 sur 5
Description
Brings the theory, philosophy and techniques of research to life and enables students to understand the relevance of the research methods. This book helps you learn from worked examples and case studies based on real student research, illustrating what to do and what not to do in your project.