Viral Hero: How To Build Viral Products, Turn Customers Into Marketers, And Achieve Superhuman Growth

Viral Hero offers a deep dive into effective viral marketing strategies beyond just social media. Travis Steffen shares his extensive experience and research, detailing various types of viral marketing and their techniques. The book simplifies complex theories and provides practical tactics for measuring and predicting growth. With real-world examples from successful companies, it serves as a hands-on guide for entrepreneurs looking to create products that achieve exponential spread and success in the market.