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Branded wayfinding goes beyond mere navigation; it enhances the connection between individuals and their experiences in a community. This approach transforms simple directional guidance into a powerful tool for creating vibrant destinations, fostering a sense of place, and enriching the overall visitor experience. By integrating branding with wayfinding, communities can cultivate unique identities and attract visitors more effectively.
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Branded Wayfinding for Destinations, Todd Mayfield
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- Année de publication
- 2016
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