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- 334pages
- 12 heures de lecture
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The narrative highlights how a natural food supermarket became a surprising financial haven during the dot-com bust, with organic food sales experiencing significant growth. By 2003, these sales had reached $11 billion, reflecting a rising consumer interest in healthier options. Whole Foods capitalized on this trend by catering to a specific demographic, emphasizing its appeal to health-conscious shoppers.
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Organic, Inc., Samuel Fromartz
- Langue
- Année de publication
- 2007
- product-detail.submit-box.info.binding
- (souple)
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