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Guerrilla Marketing for the New Millennium

Lessons from the Father of Guerrilla Marketing

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Jay Conrad Levinson

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Pages: 136pages
Temps de lecture: 5heures

Affaires et économie

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The book presents a strategic approach to leveraging the Internet as a platform for unconventional marketing tactics. It offers readers a clear, step-by-step guide to executing a "guerrilla attack," making it accessible for anyone looking to enhance their online presence. The author draws from his bestselling experience in guerrilla marketing to provide practical insights and actionable plans for navigating the digital landscape effectively.

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Guerrilla Marketing for the New Millennium, Jay Conrad Levinson

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Année de publication: 2005
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Titre: Guerrilla Marketing for the New Millennium
Sous-titre: Lessons from the Father of Guerrilla Marketing
Langue: Anglais
Auteurs: Jay Conrad Levinson
Éditeur: Morgan James Publishing
Publié: 2005
Format: souple
Pages: 136
ISBN13: 9781933596075
Mots clés: Affaires et économie
Évaluation: 4,35 sur 5
Description: The book presents a strategic approach to leveraging the Internet as a platform for unconventional marketing tactics. It offers readers a clear, step-by-step guide to executing a "guerrilla attack," making it accessible for anyone looking to enhance their online presence. The author draws from his bestselling experience in guerrilla marketing to provide practical insights and actionable plans for navigating the digital landscape effectively.