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Focusing on the intricacies of digital transformation, this work emphasizes the need for a comprehensive approach that encompasses more than just isolated initiatives. It identifies ten critical success areas, such as leadership, digital culture, and governance, which are essential for effective transformation. By integrating various management strategies, the book proposes a systematic framework aimed at guiding executives and experts in successfully initiating and maintaining digital transformation efforts within their organizations.
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Management Models of Digital Transformation, Katja Wenzel
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- Année de publication
- 2021
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