Decision Theory and Decision Behaviour

Focusing on decision theory, the book explores two main approaches: the normative, which outlines how a perfectly rational individual should make choices, and the descriptive, which examines actual decision-making behaviors observed in real life and experiments. It employs a range of mathematical tools, from basic algebra to more complex equations, allowing for independent study of various sections. Additionally, it highlights the implications of both theories on cognitive psychology, theoretical biology, and philosophy, enriching the understanding of decision-making processes.