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Focusing on enhancing customer experience, this practical guide offers actionable insights to transform your business throughout the entire value chain. It features 100 tips and real-world case studies from renowned brands like Amazon, Airbnb, and Uber, providing valuable lessons on effective customer engagement and satisfaction strategies.
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100 Practical Ways to Improve Customer Experience, Martin Newman, Malcolm McDonald
- Langue
- Année de publication
- 2021
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- (rigide)
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- Titre
- 100 Practical Ways to Improve Customer Experience
- Sous-titre
- Achieve End-To-End Customer Engagement in a Multichannel World
- Langue
- Anglais
- Auteurs
- Martin Newman, Malcolm McDonald
- Éditeur
- Kogan Page
- Publié
- 2021
- Format
- rigide
- Pages
- 304
- ISBN13
- 9781398693531
- Séries
- Mots clés
- Nonfiction, Commerce, Affaires & Gestion
- Description
- Focusing on enhancing customer experience, this practical guide offers actionable insights to transform your business throughout the entire value chain. It features 100 tips and real-world case studies from renowned brands like Amazon, Airbnb, and Uber, providing valuable lessons on effective customer engagement and satisfaction strategies.