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The book explores how the modern model of election campaigning, characterized by mass media use, personalized strategies, and professionalization, has influenced electoral politics globally. Contributions from international scholars analyze various democracies, including established, emerging, and those under pressure, highlighting the impact of high-tech campaigns in countries like the U.S., Britain, and Venezuela. This comprehensive examination serves as a valuable resource for scholars and students interested in political communication, parties, and comparative politics.
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Politics, Media, and Modern Democracy, Paolo Mancini, David Swanson
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- Année de publication
- 1996
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