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Focusing on service quality and effective management, this seminar paper explores how these concepts can enhance a company's performance and create a competitive edge. It specifically analyzes the challenges faced by Expedia Inc. and assesses its capabilities in improving consumer service quality. The report suggests implementing methodologies like Kaizen and ISO to facilitate continuous improvement and effective service recovery through incremental daily advancements.
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Expedias capacities and competencies for improvement of its product and service quality, Silvia Stamenova
- Langue
- Année de publication
- 2018
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- (souple)
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