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An effective balance between authoritative theory and meaningful practice. International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice.
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International Business, John D. Daniels, Lee H. Radebaugh, Daniel Sullivan
- Langue
- Année de publication
- 2011
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- (rigide)
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Modes de paiement
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- Langue
- Anglais
- Éditeur
- Prentice Hall
- Publié
- 2011
- Format
- rigide
- Pages
- 838
- ISBN10
- 013212842X
- ISBN13
- 9780132128421
- Séries
- Mots clés
- Nonfiction, Manuels, Commerce, Affaires & Gestion, L'école, Marketing & Ventes
- Évaluation
- 4,6 sur 5
- Description
- An effective balance between authoritative theory and meaningful practice. International Business is an authoritative and engaging voice on conducting business in international markets. This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help readers effectively put theory into practice.