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As retailing becomes less dependent on the merchandise and more dependent on presentation, it's no surprise that this industry has taken on the character of show business. Take a tour of 81 truly thrilling shopping experiences and find out who is successfully stepping up to the stage-- front and center.
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Retail Entertainment, Martin M. Pegler
- Langue
- Année de publication
- 1998
- product-detail.submit-box.info.binding
- (rigide),
- État du livre
- Très bon
- Prix
- 4,79 €
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